A major global organisation engaged in content distribution and production, undergoing a significant digital transformation initiative. The project necessitated a rapid review of its combined rights management needs following the integration of a recently acquired company.

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• To execute a structured, hands-on proof-of-concept (POC) with candidate rights management vendors to validate technology choices.
• The client needed support to conduct a rapid but comprehensive review of the acquired entity’s legacy rights management requirements.
• The project required defining clear user stories and selection criteria to achieve clarity on the final approach and mitigate the impact of selecting a new core system.

Caretta Research  implemented a phased approach focusing on rapid assessment and structured vendor testing:

• Rapid rights assessment: Engaged with stakeholders to understand existing and future rights management requirements and current pain points.
• Recommendations were provided on internal rights structures to align the global organisation.
• Defined three distinct and comprehensive user stories and demo scenarios reflecting the key workflow objectives across the rights management lifecycle.
• A concise, vendor-facing POC document was created, outlining the scope and objectives.
• A structured scoring and assessment approach was defined for evaluating the POC demonstrations.
• The consulting team configured the rights management systems of the two selected vendors prior to user testing to assess configuration difficulty.
• System tests were run over a multi-week period with internal users to ensure a fair and balanced assessment.

• The company established a clear, common understanding of its updated business objectives and the functional and non-functional requirements for the new rights management solution.
• It successfully created an evidence-based, managed assessment process built around specific user stories, ready for the final vendor selection.
• The project culminated in a final informed decision about the most suitable platform.
• The comprehensive final report included a weighted matrix and SWOT analysis to aid executive determination.
• The outcome of the hands-on POC provided a validated system configuration ready to be transitioned directly into a production environment.