A major organisation operating in the telecommunications sector required a specialised analysis concerning its OVP backend platform and associated vendor ecosystem. It needed to gain a clear understanding of the future market evolution of this technology over the subsequent five years.

• To secure a detailed vendor analysis and competitive landscaping analysis of the key OVP backend platform suppliers.
• The project required comprehensive, structured profiles for five primary vendors and their key competitors.
• The analysis needed to deliver judgments on vendor stability, modernity, and positioning, alongside quantitative data such as market share and deployment histories.

• The core approach involved delivering a comprehensive slide deck and data workbook containing detailed vendor profiles and a thorough competitive landscaping analysis.
• Vendor profiles were built to a consistent structure for easy comparison, including:
  1. Financials and KPI analysis (including market share analysis)
  2. OVP backend products and solutions analysis (qualitative assessment of capabilities, strengths, weaknesses, and modernity)
  3. Market positioning, business model and strategy
  4. Customer OVP backend deployments
• The project incorporated quantitative analysis to size and forecast global spending on OVP backend technology, with regional splits.

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• The organisation received detailed, consistently structured vendor profiles, enabling swift and accurate comparison of competing OVP backend platforms.
• It obtained a clear view of the competitive landscape, assessing the future prospects of vendors and their likely strategic direction in streaming technology.
• The project delivered a quantitative forecast regarding market sizing and spending on OVP backend technology over the next five years.
• It gained actionable intelligence on which vendors are well positioned to handle evolving customer requirements.